Kasia Gola (founder of GeekGoesChic, head of product and marketing at WEARFITS) – a researcher, analyst, and strategist in the use of new technologies in business and marketing within the fashion industry. A graduate of sociology at the AGH University of Kraków. Nominated for the Glamour Woman of the Year award in the “Online” category and the Central European Startup Awards in the “Diversity Role Model” category. Lecturer at AGH University and Łazarski University. Global ambassador for Converse in 2019. She has worked with brands such as Microsoft, Google, Allegro, Allani, PayPal, and MasterCard.